Frappe’s McDonald’s FUN Brand CampaignTo attract attention and generate curiosity, we plan to showcase our Frappe brand on bus stops, billboards, and posters. Our aim is to make people question whether our product is already part of the McDonald’s menu, prompting them to inquire about it and convey their interest to the McDonald’s team and staff. We also have a campaign targeting Frappe investors, encouraging them to visit their local McDonald’s and inquire about our brand. If they are told it is not an official item, we suggest they speak to their manager or HR, expressing their desire to see our product become available. We emphasize that we would eagerly purchase this particular item whenever possible.At Frappe, we have an exciting objective: to establish our brand as an official item at McDonald’s. This could take the form of a happy meal toy or a Frappe available in a distinct green or purple color.Our vision is to emulate the success of Grimace and gain significant exposure through Twitter interactions such as replies, likes, and comments. We even hope to receive shoutouts. Above all, our ultimate goal is to have our brand recognized as an official item, ensuring its status as a highly sought-after product in 2023.

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